Case Study: NxStage Medical, Inc. achieves 30% sales growth with Mediafly

NxStage Boosts Sales Performance with Mediafly

NxStage Medical, Inc., a leading renal care technology company with three distinct sales groups, faced flat sales growth as its non-traditional sales force struggled to communicate product value, underutilized digital assets, and lacked visibility into rep–prospect interactions — all while needing to maintain strict regulatory compliance. To address these challenges, NxStage engaged Mediafly and adopted Mediafly’s sales enablement platform (Evolved Selling™ solution).

Mediafly transformed NxStage’s static pitch into interactive, real-time buying experiences—enabling reps to pull customer story videos and other assets into presentations, track content usage, and integrate insights with the company CRM while preserving compliant assets. As a result, NxStage achieved a more engaging sales process, better alignment of content to revenue, and a measurable 30% increase in sales following Mediafly’s implementation.

NxStage Medical Inc

Jeff Rains

SVP of Sales and Marketing