Case Study: American Holding Company achieves compliant, personalized sales presentations and increased sales velocity with Mediafly

Leading Retirement Team Engages Synthesis and Mediafly to Improve Sales Messaging Consistency and Efficacy

American Holding Company, a large life insurance and investment organization, discovered in a 2016 audit that sales decks were inconsistent with approved marketing messaging, off-brand, and not customer‑centric. With 200+ Retirement sales reps finding it too time‑consuming to find, share and build compliant presentations, the company engaged Mediafly (with partner Synthesis) to streamline content creation and enforce marketing and compliance guardrails.

Mediafly and Synthesis delivered an integrated solution using the Mediafly application tied to the company’s CRM and compliance system, giving reps access to a library of hundreds of slides and dynamic content to quickly assemble personalized, compliant decks that are auto‑approved or routed to compliance as needed. Mediafly’s platform became a “single source of truth,” improving Sales–Marketing–Compliance alignment, increasing sales velocity, reducing time spent creating and managing content, and improving tracking and auditability.