Case Study: igus Inc. achieves streamlined, interactive sales and marketing alignment with Mediafly

Industry-leading Manufacturer Drives Digital Transformation with Mediafly

igus Inc., a Cologne-based manufacturer of polymer products with more than 3,000 employees, needed a way for its 1,000-member sales team to deliver more efficient, professional pitches without hauling bulky sales literature. To solve this, igus Inc. turned to Mediafly and implemented Mediafly’s platform for Evolved Selling™ as their sales enablement solution.

Mediafly provided an interactive, data-driven presentation platform that lets reps incorporate real-time insights and personalized content, centralizing testimonials, demos, and product pages in one app. The Mediafly solution eliminated the need for physical brochures, aligned marketing and sales, and delivered more efficient, professional sales interactions for igus Inc.

igus Inc.