Case Study: Databricks boosts win rates with Mediafly's value selling platform

Databricks wins 6x more often with Mediafly

Databricks, a company with a consumption-based pricing model, needed its revenue teams to effectively quantify and communicate the business value of its platform to secure funding for new use cases. To overcome this challenge, they partnered with vendor Mediafly to develop and scale a value consulting practice, utilizing their value selling platform.

Mediafly provided the solution by deploying its value selling platform to empower Databricks' teams. This enabled them to build compelling business cases and tell powerful value stories throughout the customer journey. The results were significant, with 80% of sales reps adopting the tool. When used in customer interactions, Mediafly helped drive a staggering 587.5% increase in win rates, jumping from 8% to 55%.

Databricks

Doug May

VP Global Value Acceleration