Case Study: APJ Solicitors achieves 5x productivity boost with MaxContact

APJ Solicitors - Customer Case Study

APJ Solicitors, a leading financial mis-selling specialist, needed a more effective contact centre solution to support its multi-location team. Using a previous VOIP phone system left staff working from time-consuming spreadsheets and struggling with a high volume of abandoned calls, so the business looked for a better way to increase call volume, manage multiple communication channels, and improve efficiency with MaxContact’s omnichannel customer engagement software.

MaxContact implemented its platform to streamline APJ Solicitors’ outbound dialling and customer communications, and the results were significant. Call volume increased by 110% within the first year, average agent call efficiency improved by 36%, and the inbound abandoned call rate fell to 0.45% per month. APJ Solicitors also reported a 5x productivity boost compared with its previous solution, along with strong support and ongoing feature development from MaxContact.

APJ Solicitors

Ryan Mellor

Communications Manager