Case Study: Adzooma achieves a 58% rise in prospecting and eliminates missed leads with MaxContact

Adzooma - Customer Case Study

Adzooma, a small online advertising agency, was losing opportunities because sales reps were manually dialing leads from their CRM, calling high-value prospects only twice and missing many follow-ups due to human error and slow, manual reporting. After researching solutions on LinkedIn, Adzooma selected MaxContact’s cloud contact-centre/dialler platform for its intuitive interface, low setup cost and ease of use.

MaxContact implemented an automated calling and recall system with real-time dashboards, wallboards, call monitoring, remote coaching and free training supported by a dedicated account manager. The change eliminated missed recalls, improved visibility and made performance management consistent—prospecting calls rose month-over-month (Month 1: +1%, Month 2: +26%, Month 3: +58%)—demonstrating measurable time savings and increased lead engagement thanks to MaxContact.

Adzooma

Jamie Dixon

Head of sales