Case Study: Vacasa boosts bookings and streamlines operations with Matterport 3D virtual tours

Vacasa boosts conversions nearly 12% with Matterport 3D tours

Vacasa, a leading vacation rental management platform, faced the challenge of differentiating its listings and streamlining operations in a competitive market. Traditional methods were insufficient for meeting guest expectations and managing a rapidly expanding portfolio of properties. To address this, Vacasa partnered with vendor Matterport to utilize its immersive 3D technology.

Matterport's solution involved creating 3D virtual tours for Vacasa's property listings. This implementation included interactive features and operational tools that were integrated into Vacasa's internal systems. The results were substantial, including a 12% increase in conversion rates for listings with tours and a surge in monthly impressions. Matterport's technology also improved operational efficiency by reducing on-site visits and automating content generation.

Vacasa