Case Study: Atkinson McLeod reduces in-person property visits and boosts productivity with Matterport

Atkinson McLeod cuts in-person property visits by 50% with Matterport

Atkinson McLeod, an independent London real estate group, faced the challenge of making property showings more convenient, productive, and safe, especially after COVID-19 restrictions began. They needed a tool for remote property tours to minimize in-person visits while keeping their rental business flowing. The company turned to Matterport to implement virtual property tours using products like Matterport for Insta360, Ricoh Theta, and Mobile.

By deploying Matterport's digital twin technology, Atkinson McLeod created immersive virtual tours for 95% of its properties. The solution led to a 50% reduction in physical property visits and doubled the click-through rates for marketing emails containing tours. Matterport helped the firm accelerate the contract signing process, improve agent productivity, and provide tenants with a more authentic property viewing experience, significantly reducing the number of required in-person showings.

Atkinson McLeod