Case Study: TUI achieves rapid cloud analytics and unified data insights with Matillion ETL for Snowflake

How a global travel and tourism giant created consistency in its data models for analytics and reporting purposes

TUI, the world’s largest integrated travel and tourism group, faced slow, on-premises data warehousing that supported only one hotel brand and required weeks to onboard new data sources and build analytics logic. To modernize and centralize reporting across all hotel brands, TUI selected Matillion ETL for Snowflake as the cloud-native ETL/ELT solution to consolidate sources like Google Analytics and Salesforce and enable faster, scalable analytics.

Matillion implemented cloud-based data transformation and orchestration, delivering first jobs in test within hours and getting systems up and running in five minutes, with initial business results in under two days. Using Matillion ETL for Snowflake, TUI reduced run-times for large builds, processed over 150,000,000 rows per day, achieved better IT value and lower risk, and enabled both technical and non-technical teams to get faster, more confident insights.

TUI

Kai Wolffram

Head of Analytics