Case Study: Clearlink achieves 15% new-customer conversion and more qualified leads with Marchex

Clearlink drives more qualified leads with Marchex

Clearlink, a company that generates and converts inbound phone leads for home-services brands, needed to increase the volume of high-quality calls routed to its call centers and decided to scale investment in mobile pay-per-call advertising. To find a strategic partner that could drive additional qualified call volume and provide transparency and flexibility, Clearlink engaged Marchex and its Marchex Call Marketplace.

Marchex implemented targeted mobile pay-per-call campaigns via Marchex Call Marketplace, leveraging unique access to the voice Directory Assistance channel and an Account Management team that optimized for volume, ROI, and cost-per-acquisition. The partnership delivered a measurable 15% conversion rate for new-customer campaigns, increased the volume of qualified leads, and improved campaign efficiency for Clearlink.

Clearlink

TJ Kolanko

Strategic Partnerships