Case Study: Baker’s Petroleum’s Dairy Queen franchisee improves multi-location security and reduces chargebacks with March Networks

Baker’s Petroleum boosts 4-location efficiency and cuts delivery chargebacks with March Networks

Baker’s Petroleum, a Dairy Queen franchisee operating multiple locations, faced significant challenges with an outdated and unreliable video surveillance system. The system was difficult to manage across their stores, lacked scalability, and did not offer the advanced features needed for modern security and operations. Seeking an affordable and easy-to-use solution, they turned to vendor March Networks and its Searchlight software with POS integration.

March Networks implemented its intelligent video surveillance solution, including Searchlight analytics software and new cameras and recorders, which integrated seamlessly with the franchisee's existing POS system. This provided the owners with remote mobile access to footage and powerful transaction search tools. The results included a dramatic increase in efficiency for auditing transactions and resolving customer disputes, particularly with delivery chargebacks, leading to measurable cost savings and significantly improved security and operational oversight across all locations.

Baker’s Petroleum