Case Study: Porto's Bakery and Café achieves 28x ROI with Malomo

Porto's Bakery boosts shipping email click rates to 41.91% with Malomo

Porto's Bakery and Café, a beloved family-owned California-Cuban bakery, faced the common ecommerce challenge of losing customer engagement after purchase. They were handing off their customers to third-party carriers for shipping notifications, disrupting their branded experience during a moment of high excitement. To solve this, they partnered with Malomo to transform these standard transactional emails.

Malomo's solution transformed Porto's shipping and delivery notifications into engaging, branded marketing touchpoints. This strategy leveraged the Sendlane integration to create highly effective "Just Shipped" and "Out for Delivery" emails. The results were exceptional, with the campaigns achieving click rates of 41.91% and 39.07% respectively and generating a combined 28x ROI for Porto's Bakery.

Porto's Bakery and Café