Case Study: Chowdaheadz improves post-purchase customer experience and drives revenue with Malomo

Chowdaheadz creates wicked cool shipping that customers love

Chowdaheadz, a New England lifestyle apparel brand, wanted to improve its post-purchase customer service but was frustrated by the limitations of its standard Shopify shipping notifications. The generic and inaccurate emails were causing customer support issues and damaging the brand loyalty the company worked hard to build. To gain more control over this critical part of the customer journey, Chowdaheadz turned to the vendor Malomo for its shipping notification and tracking page solution.

By implementing Malomo, Chowdaheadz gained full control to customize its shipping communications, infusing them with brand personality and accurate information. The solution included integrations with Klaviyo and the ability to easily update customers on shipping changes. This led to an impressive 58.7% open rate and a 21.1% click-through rate on shipping emails. Most significantly, Malomo enabled Chowdaheadz to drive additional revenue through its tracking pages, resulting in a 14x return on investment.

Chowdaheadz

Alex Pearsons

ECommerce manager