Case Study: St. George’s College achieves stronger admissions with Mailchimp

St. George’s College boosts admissions with Mailchimp and 3,200% ROI

St. George’s College, a prestigious Argentinian school, faced a significant challenge with declining admissions at its north campus. Without any marketing support, the school struggled to attract new students and turned to a Mailchimp partner for assistance.

The Mailchimp partner, Carlos María Meira, implemented a comprehensive lead-nurturing program using Mailchimp. The solution included sign-up forms to capture new contacts, automated emails to deliver information, and newsletters to promote the school's reputation. This strategy resulted in a 3,200% return on investment from increased admissions and achieved a 69% email open rate.

St. George’s College