Case Study: AdHoc Presents grows its audience with Mailchimp

AdHoc Presents increases audience by 93% with Mailchimp

AdHoc Presents, a Brooklyn-based music magazine and event promoter, faced the challenge of expanding its grassroots business into new cities outside of its New York homebase. They needed to build a full-service marketing team capable of competing with larger, monopolizing competitors in order to support their growth into Raleigh and Detroit. To achieve this, they turned to vendor Mailchimp for their marketing platform.

By committing to learn and use Mailchimp's tools extensively, including its Eventbrite integration and tagging features, AdHoc was able to implement a powerful marketing solution. This allowed them to successfully establish themselves in new markets. As a result, Mailchimp helped AdHoc increase their audience by 93%.

AdHoc Presents