Case Study: The Launchpad achieves 20% customer survey participation with Macorva CX

Achieving 20% Customer Survey Participation Rate Within The First Year

The Launchpad worked with Macorva, Inc. to improve how it measured customer and employee experience. The company needed an automated, actionable way to capture detailed client feedback after each prospect introduction, while also supporting high-response employee surveys and performance reviews.

Using Macorva CX and EX, The Launchpad integrated Salesforce to send personalized follow-up surveys after every client meeting and launched unlimited 360 feedback for employees. Macorva, Inc. helped The Launchpad achieve a 20% customer survey participation rate, 89% customer satisfaction across thousands of experiences, 75% of customers describing their experience as organized, and 85%+ response rates on quarterly employee surveys.

The Launchpad