Case Study: Simple Feast achieves accurate, real-time AI-driven customer insights with Lumoa

Lumoa Is The Optimal Choice For A Fast Growing Company

Simple Feast, a Copenhagen-based ready-to-eat meal delivery company, was struggling to keep up with rapidly growing volumes of open-ended customer feedback and needed a way to map that feedback to relevant categories and stages of the customer journey. Head of Customer Experience Andreas Hellmers evaluated about 15 tools and selected Lumoa as their customer experience management platform for its accurate AI-driven text analysis, simple user experience, and pricing tailored to a growth company.

Lumoa delivered AI-powered analytics that automated categorization, provided real-time analysis, one‑click translation (e.g., Swedish feedback), and customizable topics such as “delivery times” and “freshness of ingredients.” Simple Feast validated Lumoa by uploading historic data and seeing previously identified issues reproduced automatically, cutting the hours of manual analysis, accelerating internal buy-in, and giving immediate CX overview and actionable insights — enabling the team to track trends and add more data sources to predict churn and improve the business.

Simple Feast

Andreas Mikkelsen

Head of Customer Experience and Insights