Case Study: University of Arkansas for Medical Sciences achieves $138M in captured appointment revenue with Luma Health

With Luma, UAMS sent over 1.4 million appointment reminders in 2023

University of Arkansas for Medical Sciences (UAMS), the state’s only academic medical center and Level I trauma center, faced long wait times and a scheduling backlog—particularly in endocrinology—even though provider capacity was not the root cause. To create 24/7 patient access and reduce manual scheduling bottlenecks, UAMS partnered with Luma Health to deploy Luma scheduling and patient self-scheduling/rescheduling workflows.

Luma Health implemented SMS-based self-scheduling and automated rescheduling integrated with UAMS’ Epic EHR, giving patients control and reducing inbound calls and manual outreach. The deployment enabled systemwide, equitable access and drove measurable results: $138M in appointment revenue captured within one year, 74% of endocrinology patients used the automated rescheduling workflow instead of canceling, and $38,000 in appointments were rescheduled via SMS to avoid lost revenue.

University of Arkansas for Medical Sciences

Michelle Winfield-Hanrahan

Clinical Chief Access Officer & Associate Vice Chancellor of Access