Case Study: Grand River Medical Group achieves increased patient accessibility and satisfaction with Luma Health

A Luma Health Case Study

Preview of the Grand River Medical Group Case Study

With Luma, 45% of manual outreach work has been eliminated

Grand River Medical Group, an independent physician-owned organization in Iowa, needed a simpler way to communicate with patients across pediatrics to geriatrics and reduce time-consuming manual outreach. To streamline outreach and better connect with their EHR, GRMG turned to Luma Health’s patient engagement platform for customizable scheduling, appointment reminders, and broadcast messaging.

Luma Health implemented tailored scheduling that directs patients to the correct visit type, self-service appointment confirmations that lowered no-shows and helped clinics fill cancellations from waitlists, and broadcast messages to quickly reach nearly 8,000 patients. The results: 78% patient response to reminders, a 45% reduction in manual outreach, and improved provider workflows and patient satisfaction.


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Grand River Medical Group

Kelly Goldsmith

Marketing Coordinator Project Specialist


Luma Health

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