Case Study: Netguru achieves standardized account mapping and accelerated growth with Lucidchart

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Preview of the Netguru Case Study

Netguru - Customer Case Study

Netguru, a fast-growing Polish software agency serving clients from startups to large corporations, faced increasingly complex sales as their team began working with large enterprises. Deals involved many more stakeholders and layers—often starting five levels below the C-suite—so the sales organization needed a clear, consistent way to see who they knew, how contacts were related, and where to open new doors.

They adopted Lucidchart to create standardized account maps that integrate bi-directionally with Salesforce, letting reps update one source that stays current and accessible from their CRM. A dedicated mapmaker and templates sped creation, improved handoffs, and gave executives and delivery teams clear visibility to identify gaps and make introductions—streamlining information flow and helping drive account expansion and company growth.


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