Case Study: Dealer Inspire achieves faster cross-team alignment and simplified process documentation with Lucidchart

Dealer Inspire - Customer Case Study

Dealer Inspire, a medium-sized company that builds websites and technology for auto dealers, relied on systems analyst Rich Simard to align multiple teams around complex, often abstract processes. Repeatedly explaining workflows—especially for a fast-turnaround General Motors project with many stakeholders—was time-consuming and risked miscommunication and oversimplification across departments.

Rich adopted Lucidchart to map processes with swimlanes, link related procedures, and embed diagrams in Confluence or share as PDFs so everyone could access a single source of truth. The visuals cut explanation time from 15–20 minutes to about 30 seconds, clarified roles, demystified industry jargon for different learning styles, sped executive decisions, and produced a durable reference that let a small team reliably run the new GM process.

Dealer Inspire

Rich Simard

Systems Analyst