Case Study: Diamant gains 7,000 new community members with LoyJoy

Diamant gains 7,000 new members with LoyJoy

The customer, Diamant, sought to attract new members to its community during the Christmas season with a campaign that could maintain engagement over several weeks. They partnered with the vendor LoyJoy to develop a solution using its platform for an interactive Advent calendar competition.

LoyJoy implemented a recurring weekly competition exclusively for the Diamant community, offering chances to win products and a grand prize. This solution successfully engaged users and resulted in LoyJoy helping Diamant gain 7,000 new members during the campaign period, in addition to securing numerous new newsletter subscriptions for future engagement.

Diamant