Case Study: Under 5'10 achieves 31.7% additional retained revenue with Loop Returns

How Under 5’10′ retains 32% of returns revenue with Loop

Under 5'10, an apparel brand that makes clothing for men under 5'10, faced a broken returns experience—limited return-reason data, no real-time inventory tracking, a confusing customer-facing process, and high refund rates under their previous solution AfterShip. They turned to Loop Returns to automate and optimize returns and exchanges.

Loop Returns implemented granular return-reason capture, Instant Exchanges (along with Shop Now and Advanced Exchanges), customized exchange logic, and a simplified customer interface to drive an exchange-first flow. As a result Loop Returns helped Under 5'10 achieve 31.7% additional retained revenue, 39.2% of exchanges through Instant Exchange, and $1.09 upsell per return, reducing refunds and recovering revenue.

Under 5'10

Chayim Cohen

Product Manager