Case Study: Love Your Melon boosts revenue retention and donations with Loop Returns

A Loop Returns Case Study

Preview of the Love Your Melon Case Study

How Love Your Melon raised $1M for nonprofits with Loop

Love Your Melon, an apparel brand that donates 50% of net profits to charities fighting childhood cancers, was looking for a better way to handle returns. Before working with Loop Returns, customers received pre-printed labels and had to wait for items to reach the warehouse before getting a refund, creating a poor experience, limited exchange opportunities, and little visibility into why returns were happening.

Using Loop Returns’ Shop Now & Later and Instant Exchange capabilities, Love Your Melon launched a self-service returns portal with instant store credit, exchange options, and Loop Insights for return analytics. The result was a more seamless customer experience, a 400% decrease in manual returns support, improved revenue retention and upsells, better product and inventory decisions, and $1 million in donations to pediatric cancer nonprofits in the first year.


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Love Your Melon

Charlie Carlisle

Chief Operations Officer


Loop Returns

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