Case Study: Chubbies increases customer lifetime value with Loop Returns

How Chubbies increased customer lifetime value by 100% with Loop

Chubbies, an apparel brand, partnered with Loop Returns to improve a slow, manual returns process that was creating friction for shoppers and adding operational burden. Before the change, returns were handled with prepaid labels and handwritten exchange requests, making the experience inefficient and hard to manage.

Using Loop Returns’ Workflows, Shop Now & Later, and Bonus Credit features, Chubbies automated self-service returns, enabled flexible exchanges and upsells, and incentivized shoppers to choose store credit over refunds. The results were strong: customer lifetime value increased by 100%, upsell rate per return doubled, and the brand generated an estimated $200K in additional annual incremental revenue.

Chubbies

Dave Wardell

Chief Financial Officer