Case Study: Geode Swimwear achieves automated, exchange-driven returns and $48K retained revenue with Loop Returns

Geode Swimwear - Customer Case Study

Geode Swimwear, a brand specializing in modest, affordable women’s swimwear, was struggling with time‑consuming manual returns caused by bracketing, a returns solution that couldn’t track inventory, and a confusing exchange process that drove up customer support emails. To solve this, Geode moved from AfterShip to Loop Returns, using Loop’s returns automation platform and features like Variant Exchanges, Shop Now, and Advanced Exchanges.

Loop Returns automated Geode’s returns workflow, added real‑time inventory tracking to increase successful exchanges, and enabled alternatives to refunds (like store credit), making the returns flow more intuitive and reducing email inquiries so the team could focus on scaling. The impact: Geode saw 38% additional retained revenue from returns, retaining about $48K annually from exchanges across roughly 4.8K return events, while streamlining operations thanks to Loop Returns.

Geode Swimwear

Jake Duncan

Co-Owner