Case Study: Pearly achieves faster patient payments and higher collections with Lob

How Pearly elevated patient billing and marketing with Lob

Pearly, a dental RCM SaaS platform, needed a better way to streamline patient billing and expand outreach. Its billing process relied heavily on digital reminders, which left some patients—especially those who preferred physical statements—paying later or not at all. Pearly also wanted to scale its own direct mail marketing, but manual execution was time-consuming and limited reach. Lob helped address these challenges with Print & Mail Automation.

Using Lob, Pearly added physical mail to its digital billing workflows and automated direct mail campaigns for marketing. The result was an omnichannel approach that improved collections by 9%, increased write-off recovery by 27% (adding an average of $211K annually for larger SMB customers), and made days-to-pay 18% faster. Lob also helped Pearly cut unnecessary mailing costs, with DSOs saving over $27,000 annually.

Pearly

Tom Hopkins

Director of Marketing