Case Study: Betcris improves customer support with LivePerson Conversational AI

Betcris boosts AI containment to 35% with LivePerson

Betcris, a leading sports betting company, faced challenges in providing consistent and efficient customer support across its diverse audience. To improve their customer experience and become a regional leader, they partnered with LivePerson to implement its Conversational AI platform.

LivePerson's solution enabled Betcris to build over 100 automations, achieving a 95% average intent match rate and containing 30-35% of conversations fully within the AI. This resulted in a 10% increase in AI usage and significantly improved customer satisfaction scores. The LivePerson platform also boosted internal team morale and efficiency, allowing agents to focus on more complex customer issues.

Betcris