Case Study: Multinational Computer Data Storage Company achieves consistent, trusted content, increased web traffic and sales with Lionbridge

Multinational Computer Data Storage Company - Customer Case Study

Multinational Computer Data Storage Company worked with Lionbridge after its content division—relying on 100+ partner suppliers for vertical solutions—suffered from inconsistent joint messaging and no workflow planning. The customer asked Lionbridge (via its Global Content Services offering) to create a comprehensive program to author, edit, and deploy joint content the enterprise audience could trust 100%.

Lionbridge implemented a central repository and single workflow for the 100+ partners, established protocols, authored and edited nearly all portal content, created or sourced graphics, ghostwrote materials, coordinated live demos, and produced videos and solution overviews. As a result, the customer launched a reliable, consistent portal, saw a substantial increase in web traffic across multiple channels, and recorded a significant uptick in sales.