Case Study: simpleshow achieves €1M in revenue and 60K+ leads with LinkedIn Sales Solutions

Simpleshow builds relationships with LinkedIn Sales Navigator

simpleshow is a 200+ person SaaS company (Germany/USA) that builds explainer videos and launched simpleshow video maker to let clients create their own content. To scale the new platform globally, the team needed a way to reach a much larger, multi-country audience and deliver the 8–12 personalized touchpoints required to close complex B2B deals.

They rolled out LinkedIn Sales Navigator across the sales organization, integrated it with their CRM, and embedded it in onboarding with “champions” to drive adoption. Using profile data for targeted InMails and research-driven outreach, simpleshow has contacted 60K+ leads, generated €1M in attributable revenue since Jan 1, 2020, made Sales Navigator their third-largest lead source, and improved reply rates and long-term customer relationships.

simpleshow

Filipa Enes

Team Lead Business Development and Inside Sales