LinkedIn Sales Solutions
120 Case Studies
A LinkedIn Sales Solutions Case Study
New Horizons Computer Learning Centers, the world’s largest independent IT training company with 30+ years of experience and more than 30 million students trained, found its sales team was not leveraging social media to identify prospects or drive business.
By adopting LinkedIn Sales Navigator, reps built a stronger social presence, found more leads and shortened the sales cycle. Usage led to significant pipeline growth tied to increased LinkedIn activity, a bigger contact pool and more closed deals (including a $25k win within five days); reporting also revealed targeting issues so management could refine strategy, and a daily "Social Hour" for focused prospecting produced record pipeline.
Tynan Fischer
COO, New Horizons