Case Study: Lyra Health achieves personalized global selling with LinkedIn Sales Navigator

Lyra Health grows from 1 million to over 10 million lives covered with LinkedIn Sales Solutions

Lyra Health, a provider of workforce mental health care benefits, faced the challenge of scaling its personalized, connection-centered sales approach during a period of rapid global expansion. With a small team, they needed a strategic technology solution to support their growth goals without sacrificing their members-first service. They turned to the vendor LinkedIn Sales Solutions and implemented its product, LinkedIn Sales Navigator, to help their sales team make more informed and human connections.

LinkedIn Sales Navigator provided the solution with its real-time data, insights, and CRM integration, enabling Lyra Health's team to prioritize accounts and build relationships more effectively. The results were significant, helping the company grow from 1 million to over 10 million lives covered globally. The tool was critical to their market penetration, saving time for their sales team and creating a single source of truth for accurate data, which allowed them to focus on having strategic, meaningful conversations.

Lyra Health