Case Study: talent.io doubles conversions with LinkedIn Marketing Solutions

Talent.io doubles conversions with LinkedIn Marketing Solutions at 10% lower cost

talent.io, a European tech recruitment platform, faced the challenge of driving sign-ups among qualified tech professionals while maximizing cost efficiency across markets with varying brand awareness. They partnered with LinkedIn Marketing Solutions to achieve these goals.

The solution involved implementing a full-funnel marketing strategy on LinkedIn using Sponsored Content, Sponsored Video, and Text Ads. This approach resulted in LinkedIn Marketing Solutions helping talent.io double its number of conversions while also reducing the cost per conversion by approximately 10%.

Talent.io