LinkedIn Marketing Solutions
373 Case Studies
A LinkedIn Marketing Solutions Case Study
CreditStacks, a 30-person San Francisco fintech that issues a premium card for high-potential, new-to-credit applicants, needed to find a highly specific audience and communicate its unique service without wasting scarce ad budget. The challenge was reaching people who would both qualify for and benefit from the product while keeping acquisition costs tightly controlled.
They launched LinkedIn campaigns in May 2019 using Video Ads, Sponsored Content and website retargeting, ran extensive creative tests and redirected traffic to a conversion-optimized landing page. The targeted approach and continuous optimization produced steady signups and scalable growth—new customers rose 150% from June to July 2019 while keeping Cost Per Acquisition steady, delivering efficient, reliable results.
Tal Nissenson
VP of Marketing