Case Study: Automattic unifies product teams and speeds up workflows with Linear

A Linear Case Study

Preview of the Automattic Case Study

Automattic unifies product teams with Linear in 3 months

Automattic, the company behind WordPress.com, WooCommerce, and Tumblr, faced challenges with limited visibility and coordination across its large, distributed product, engineering, and design teams. The company turned to the vendor Linear to unify its product teams and create a single source of truth for its roadmaps and work.

By implementing Linear, Automattic migrated its entire team in a rapid, company-wide rollout. The solution established a clear structure for initiatives, projects, and teams, which improved workflows for bug triaging and project tracking. As a result, Automattic now creates over 12,000 issues monthly in Linear, with improved coordination and velocity, and for the first time has a singular, unified product roadmap.


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