Case Study: NVIDIA improves RevOps data quality and buying-group orchestration with LeanData

Nvidia removes 170,000 junk leads with LeanData

The customer Nvidia, a leader in computing and AI, faced challenges with data quality, automating lead routing, and providing effective sales engagement at scale. They partnered with the vendor LeanData to leverage its revenue operations platform to address these issues and implement AI-driven buying-group strategies.

LeanData's solution enabled Nvidia to deploy machine learning models to cleanse its CRM data, automate the identification of high-intent buying groups, and orchestrate end-to-end workflows. The results included the removal of 170,000 junk leads, the addition of 39,000 contact roles to opportunities, and a 6% increase in qualified contacts routed to sales. This AI-powered approach from LeanData significantly improved data quality and accelerated sales engagement.

Nvidia