Lasso CRM
34 Case Studies
A Lasso CRM Case Study
MAC Marketing Solutions, now part of MLA Canada, provides real estate sales and client marketing services to residential developers across Canada. To manage leads, prospects and purchasers across hundreds of clients and numerous new-home communities, MAC needed an enterprise-grade CRM—so they partnered with Lasso CRM and leveraged Lasso’s real estate enterprise CRM software.
Lasso CRM implemented a centralized lead, prospect and purchaser management platform co-developed with MAC, standardizing workflows across projects. The solution supported hundreds of developer clients and dozens of communities, helping drive operations that have contributed to over 10,000 units sold to date and demonstrating clear, scalable impact from Lasso CRM.