Case Study: Good Energy boosts customer service and saves costs with Kraken

Good Energy - Customer Case Study

Good Energy, a UK-based supplier of 100% renewable electricity, partnered with Kraken to enhance scalability and improve customer service. The company sought a flexible platform to support its evolution and wanted to accelerate its response times for customer communications.

Using Kraken's platform and its Magic Ink AI tool, Good Energy automated a significant portion of its customer correspondence. The solution from Kraken delivered impressive results, including AI-powered generation for 40% of outbound emails, a 6.9% increase in total emails sent, and a 9% saving per letter posted due to process automation.

Good Energy

Fran Woodward

Chief Operating Officer