Case Study: Oplogic achieves a 15% increase in approval rates with Kount's identity verification solution

Oplogic Achieves 15% Increase in Approvals with Identity Solutions

Oplogic, a leading CRM and retail software provider for automotive dealerships, needed a more reliable source of identity data to help dealers verify buyers and prevent identity theft across online and in-person sales. The company’s challenge was finding a partner with extensive data and a solution that would integrate seamlessly into its web-based platform and showroom workflows.

Oplogic selected Equifax’s Digital Identity Trust (DIT) for its long history of rich data and easy integration. Deploying DIT across online and showroom channels drove a 15% increase in approval rates (raising overall approvals to about 90% with peaks near 96%), significantly reduced fraud and identity-theft attempts, and improved operational efficiency and the speed of the sales process.

Oplogic