Case Study: ArisGlobal achieves 60%+ time savings and 3x increase in sales contribution with Klue

ArisGlobal Uses Klue’s Automation and Tech to Accelerate Competitive Enablement

ArisGlobal, a global life sciences technology provider, faced a rapidly changing market across four business units (Safety, Regulatory, Clinical and Medical Affairs) and struggled to capture and distribute timely competitive intelligence using static slides and limited automation. Seeking a scalable Competitive Enablement solution, ArisGlobal selected Klue and its automated competitive intelligence platform (including Alerts, Klue Digest, battlecard templates and centralized insight management).

Klue implemented a centralized, automated Competitive Enablement program—sharing best-practice battlecards and tiering guidance, enabling collaboration across PMMs and sales, and powering weekly digests, onboarding, and training. The Klue solution delivered measurable impact: 60%+ time saved collecting and sharing insights, a 3x increase in sales contribution from the field, improved visibility into sales usage and competitive coverage, and stronger competitive fluency across the organization.

ArisGlobal

Heidi Hattendorf

VP, Head of Marketing