Case Study: Onewheel achieves 15% uplift in sales with Klarna

Onewheel and Klarna Take a Smoooth Ride to a 15% Uplift in Sales

Onewheel, maker of a self‑balancing electric board sold primarily to commuters and boardsport enthusiasts, needed a shopper-friendly financing option for high‑ticket products ($1,299–$1,799) that would work internationally and avoid clunky checkout flows. After evaluating providers, Onewheel selected Klarna’s Slice it solution because competitors required extensive customer data, had opaque variable rates, and lacked multi‑market support.

Klarna’s Slice it was implemented on Onewheel’s Shopify Plus store in a few weeks, including a dynamic “as low as” monthly‑payment display and simple returns, Buyers’ Protection, and open credit reuse across Klarna’s network in 14 markets. The Klarna integration delivered measurable impact: a 15% lift in total sales and 1.5x more shoppers choosing financing at checkout, and the companies continue to collaborate on co‑marketing and conversion efforts.

Onewheel