Case Study: Ovira achieves a 200% increase in orders with Klarna

How Ovira increased their order numbers by giving shoppers flexible payment options with Klarna.

Ovira, maker of the Noha clinically backed period pain relief device, needed to grow reach and sales as a small‑to‑medium retail brand while maintaining its premium positioning. Klarna partnered with Ovira to provide flexible payment options and marketing support to connect the brand with shoppers seeking drug‑free pain relief and to increase purchases and long‑term brand awareness.

Klarna invited Ovira to its Big Love For Small Business campaign, supplying tailored creative assets, promoting Ovira across Instagram, Facebook, the Klarna app, website and email, enabling Klarna checkout and On‑Site Messaging, and helping educate customers on flexible payments. The integrated Klarna campaign drove major results: Ovira’s orders with Klarna were 200% above the campaign average, delivered a large revenue uplift, improved abandoned‑cart recovery and repeat purchases, and ranked Ovira among the top performing retailers in the campaign.

Ovira

Vicky Lee

Ovira