Case Study: Canon achieves 85% more accepted solutions and 150% higher referral traffic with Khoros

Canon improves customer engagement and support by putting relationships at the center of its online community

Canon wanted to strengthen customer engagement and self‑service by transforming its existing Canon Community to connect like‑minded users, build relationships, and help customers find solutions more efficiently. To modernize the community experience and drive peer‑to‑peer support, Canon partnered with Khoros to deploy an enhanced community platform and strategy.

Khoros implemented the renewed community solution—integrating community content into Canon’s website and search, adding a knowledge base, gamified badges, standardized response workflows, and live educational content—so customers could ask, find, and share answers more easily. The Khoros‑enabled Canon Community increased accepted solutions by 85%, generated 2.3 million views of solutions in one year, and lifted customer referral traffic by 150%.

Canon

Christopher Canada

Community Manager