Case Study: Euranka achieves more leads in less time and improved ROAS with Kenshoo

Euranka Achieves More Leads in Less Time

Euranka, a Switzerland-based performance marketing company founded in 2012, runs lead-generation campaigns across 40+ countries and 20+ languages with a four-person PPC team. To differentiate from competitors they needed to drive higher volumes of high-quality clicks while reducing time spent on daily campaign management.

By adopting Kenshoo, Euranka centralized campaign management and automated key workflows — using campaign mirroring to scale across channels, Universal Channel to consolidate reporting from additional paid sources, bulk management for rapid edits, and bid policies to automate ~1M keywords. The result: up to 25% less campaign maintenance time, a 10–70% increase in ROAS depending on market, and meaningful staff time savings from automated bid management.

Euranka

Julien Masson

Head of Acquisition