Case Study: Communications for Research, Inc. achieves 33% higher project revenue and improved utilization with Kantata

Marketing Research Firm Improves Project Revenue by 33% with Mavenlink

Communications for Research is a St. Louis–based primary marketing research firm that runs about 600 projects a year (80–110 active at any time), many for major agricultural brands. The company was hampered by fragmented systems—spreadsheets, Microsoft Access, a proprietary scheduler, and email—leading to poor visibility into time and resources, costly manual timekeeping, and difficulty producing client-ready project histories.

They implemented Mavenlink for project workspaces, time tracking, resource management and integrations with Google Apps and QuickBooks, eliminating email-based workflows and consolidating project data. The result: better visibility and efficiency (a 15% increase in utilization and a 2% rise in billable time), faster, data-backed client reporting, a 33% increase in median project value, and sustained double-digit revenue growth.

Communications for Research, Inc.

Colson Steber

Co-CEO