Case Study: Xsens Improves Account Planning Effectiveness with Janek Performance Group

Xsens Improves their Account Planning Effectiveness with Janek Sales Training

Xsens, a multinational supplier of 3D motion capture products, wanted to improve account planning effectiveness by turning existing clients into more profitable relationships, identifying more up- and cross-sell opportunities, and strengthening engagement with top-tier accounts. To address these challenges, Xsens worked with Janek Performance Group.

Janek Performance Group delivered a customized version of its Critical Account Planning™ sales training, tailored with industry-specific language, supporting tools, and role-play exercises based on relevant sales scenarios. The program produced strong results: 92% of participants said it helped them build and maintain stronger client relationships, 98% said the exercises reinforced their learning, and 95% called it a worthwhile investment in their professional development.

Xsens