Case Study: TIAA achieves 11% performance improvement with Janek Performance Group sales training solutions

A Janek Performance Group Case Study

TIAA improves performance by 11% with Janek Performance Group

TIAA, a Fortune 100 financial services organization, sought a consistent and sustainable sales training solution for its Field Consulting Group, many of whom lacked formal training. They partnered with Janek Performance Group to implement a program that would create a universal sales language and improve client engagement processes.

Janek Performance Group developed a multi-pronged solution, including a customized Critical Selling Skills training program delivered nationally. This was supplemented with TOPS reinforcement coaching for managers and a train-the-trainer certification. As a direct result, TIAA saw an 11% performance improvement, with 98% of participants agreeing the training helped them win new business or deepen client relationships.


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