Case Study: McNaughton-McKay Electric Company transforms inside sales culture with Janek Performance Group

McNaughton-McKay Electric Company boosts performance 21.2% with Janek Performance Group

McNaughton-McKay Electric Company, a leading distributor of electrical products, sought a sales performance partner to transform its inside sales team from a transactional, order-taking group into proactive trusted advisors. The company partnered with Janek Performance Group to institute a cultural and sales approach change, aiming to improve relationship-building skills, opportunity identification, and value-based selling.

Janek Performance Group implemented a fully customized solution involving its Critical TeleSelling Skills workshop, TOPS Reinforcement & Coaching for managers, and Xpert reinforcement technology for 150 employees. The initiative was highly successful, fostering the desired cultural shift and delivering a 518% return on investment, a 21.2% average performance improvement, and a payback period of just 1.94 months.

McNaughton-McKay Electric Company