Case Study: Draeger achieves stronger sales skill adoption with Janek Performance Group’s Critical Selling Skills training

Draeger achieves 389% ROI with Janek Performance Group

Draeger, a leading global provider of medical and safety technology, sought to enhance consistency and performance across its sales organization by building a shared foundation of consultative selling practices. The company partnered with Janek Performance Group to implement its Critical Selling® Skills training program to address this challenge and equip its teams with a unified, scalable sales methodology.

Janek implemented a comprehensive training initiative centered on its Critical Selling Skills program, delivered through a blend of live, virtual, and digital reinforcement formats. The solution was expertly tailored by the facilitator to reflect Draeger's specific sales cycle and customer personas. This partnership yielded significant results, including a 389% return on investment and a payback period of just 2.45 months, with 86% of participants immediately applying the new skills. Janek's program successfully created a consistent, scalable foundation for sales excellence at Draeger.

Draeger