Case Study: Top 20 Pharmaceutical Organization achieves GDPR-compliant, AI-ready access to 1,000+ clinical studies with IQVIA

IQVIA’s Healthcare Data Transformation Solutions Integrate With Client’s Big Data Platform

Top 20 Pharmaceutical Organization engaged IQVIA to help integrate and unlock value from 1,000+ historical clinical studies as part of a big data initiative. The customer needed an on‑premise/cloud‑hosted solution that unified disparate patient‑level data and documents, preserved data utility while meeting GDPR privacy requirements, and extracted insights from unstructured trial protocols—challenges addressed with IQVIA’s Healthcare Data Transformation capabilities (Privacy and NLP solutions).

IQVIA implemented a fully integrated, spark‑based anonymization and natural language processing platform within the client’s environment, automating CDISC patient‑level data anonymization, digitalizing hundreds of protocol documents, and mapping extracted attributes to standard ontologies. The result was immediate, secure access to rich study data across 1,000+ trials, enabling accelerated drug discovery and AI/ML, faster trial planning and more patient‑centric designs, and statistical proof of privacy protection for compliance and stakeholder trust.